Repost the Post It
What began as a small guerrilla marketing effort to promote my business quickly blossomed into a widespread movement of kindness throughout the streets of Townsville.
Not only did community members embrace the idea by creating their own post-it notes and sharing them on social media, but even Townsville Airport joined in, transforming their LED boards to support and amplify the project.
Kindness Cases
While working in residential care with young people, I often heard them express how demeaning it felt to carry their belongings in garbage bags. Inspired to make a difference, I utilised my business to collect over 50 suitcases and bags by the time the project came to an end. These were distributed to young people in residential care as well as men and women in need, offering them a sense of dignity during challenging times.
Raffles and Fundraisers
Like any nonprofit or business, our work relies on funding to continue making an impact.
One of the primary ways my team and I had raised funds is through merchandise sales, donations, and exciting raffles.
With the help of my father, a skilled builder, we constructed a spacious cubby house—so large that even adults can comfortably stand inside it.
This process involved online marketing, public markets, and fundraising events with headspace.
The lucky winner was a lovely couple with 3 grandchildren. The cubby house still remains at their house to this day.
Stick with Kindness
Thanks to the Townsville Airport Community Benefit Fund I was able to secure $1000 which created these boards.
These boards were created as part of the Stick with Kindness project – a creative arts initiative which aimed to raise awareness and reduce stigma associated with mental health, while promoting positivity and kindness.
These boards were strategically placed across Townsville, ensuring they were visible and accessible to everyone.
Create & Skate
A project designed to inspire creativity while giving people of all ages and abilities the chance to get their very own skateboard.
The idea behind this initiative was to encourage outdoor play, foster social connections, and unleash creativity—offering a boost to both mental and physical well-being.
The project came to life thanks to generous donations of used skateboards from the community, along with additional boards purchased from Big W. Prior to the events, I carefully sanded down the boards at home, preparing them for participants to decorate and make uniquely their own before hitting the streets to enjoy.
This initiative took place across various locations in Townsville, spanning from the northern suburbs to the south.
The Rainbow Bridge
The Rainbow Bridge is a testament to my determination and ability to turn an idea into reality.
When a close friend of mine had to say goodbye to her beloved dog, it made me reflect deeply. I thought about my own experiences with losing pets, the grieving process, and how, for many children, the loss of a pet is their first encounter with grief. It struck me that the topic of mourning a pet is rarely discussed, and people often lack a dedicated space to process and honour their loss, unlike the way we commemorate human loved ones.
From this realisation, the idea for the Rainbow Bridge was born.
The Rainbow Bridge is a beloved and poetic concept where pets, free from pain and illness, cross over after they pass away. There, they wait for their owners in a place of peace and happiness.
Today, the Rainbow Bridge is a physical space located in the orchard garden at the Frosty Mango. Visitors have embraced it as a heartfelt tribute, leaving their pets' collars along the handrail as a symbol of love and remembrance. This space has become a sanctuary for many to grieve, reflect, and celebrate the cherished bond with their pets.